Suspended Amazon Account Reinstatement – Intellectual Property Attorneys
Amazon Sellers Lawyer Books

Amazon Sellers’ Guide: Trademark Law

Amazon Sellers Guide - Trademark Law

Amazon Sellers’ Guide: Trademark Law

By: CJ Rosenbaum Esq., Anthony Famularo Esq., Christopher Abiuso, and Benjamin Lobley

Rosenbaum Famularo, PC, helps ecommerce sellers around the world, who sell on a variety of online platforms, protect their intellectual property rights and overall brand.

This book focuses on informing our sellers about protecting their brand and the steps that can be taken to prohibit infringers. We will discuss both trademark and copyright law, the two primary ways to protect your brand.

It is crucial to register your trademark to protect your product from being infringed upon.

Without registering the trademark, your ability to enforce your intellectual property rights is limited to your geographic area. In contrast, if you register with the USPTO, your trademark will be extended to the entirety of the US.

There are two main goals of this book: Educate online sellers about trademark law and how it affects them, and to teach online sellers how to protect their trademarks from infringement or avoid infringing on others.

We wrote the books on doing business on Amazon and maintain the #1 site for Amazon sellers.

Rosenbaum Famularo, PC, the law firm behind AmazonSellersLawyer.com, can assist you in discovering the issues within your Amazon seller account that caused a suspension. We’ll provide a detailed analysis of your account, identify the underlying issues, and figure out how to address each of them before we complete your Plan of Action and get your account reinstated.

Rosenbaum Famularo, PC focuses on 3 major areas for Amazon sellers:

  1. Suspensions: Plans of Action for non-legal suspensions and obtaining withdrawals of intellectual property right complaints.
  2. Representing Sellers in Arbitration: when Amazon refuses to reinstate accounts or seizes money/goods belonging to Amazon sellers.
  3. Brand Protection: for private label sellers on all web platforms.

GET HELP NOW: As a law firm, we protect your privacy under the Attorney-Client Privilege. We keep your information secret by law.

Amazon Sellers’ Guide: Trademark Law

TABLE OF CONTENTS

Introduction

Purpose of this book ……….. iv

Firm Profile ……….. iv

Author Profile ……….. vii

Legal Disclaimer ……….. xi

Chapter 1: When Should a Trademark Be Pursued, and When Is it Best to Walk Away? ……….. 1

I. What Is a Trademark? ……….. 1

II. Geographic Zones ……….. 7

Chapter 2: The Filing Process ……….. 13

I. Introduction ……….. 13

II. Specimen and Declaration of Use ……….. 14

III. Examination ……….. 17

V. Continued Use ……….. 20

VI. Intent to Use ……….. 22

VII. Madrid Protocol ……….. 24

Chapter 3: How to Design a Trademark ……….. 29

I. Introduction ……….. 29

II. Distinctiveness ……….. 30

III. Acquiring Secondary Meaning ……….. 39

IV. Genericide ……….. 42

Chapter 4: Trade Dress ……….. 46

I. Introduction ……….. 46

II. Protectability ……….. 47

III. Trade Dress Categories ……….. 51

IV. Trade Dress Enforcement under the Lanham Act ……….. 54

Chapter 5: Likelihood of Confusion ……….. 58

I. Introduction ……….. 58
II. Confusion Among Consumers ……….. 62

Chapter 6: Fair Use of Another’s Trademark ……….. 70

I. Introduction ……….. 70

II. Classic Fair Use ……….. 71

III. Nominative Fair Use ……….. 74

IV. Classic and Nominative Fair Use ……….. 78

Chapter 7: Negative Associations ……….. 82

I. Introduction ……….. 82

II. Assignments in Gross ……….. 83

III. Dilution ……….. 87

A. Tarnishment ……….. 90

B. Blurring ……….. 92

Chapter 8: Protecting Trademarks Online ……….. 96

I. Introduction ……….. 96

II. Vigilance and Policing of your mark ……….. 96

III. The Legal Process ……….. 100

IV. Outcomes ……….. 101

V. Conclusion ……….. 108

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Long Beach, NY 11561
Phone: 1-877-9-Seller

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The information provided on this website is not intended to be legal advice and does not create an attorney/client relationship. Internet subscribers are advised not to take any action based upon the material in this website without first consulting C.J. Rosenbaum or other legal counsel. We are not responsible for the accuracy of any information contained on any sites linked to ours. This website may be considered lawyer advertising by the State of New York.