What to Show in a Plan of Action for Reinstatement after Generic Products are Suspended from Rights Owners Complaints on Amazon.com

Hi sellers. My name is Ashley and today I’m going to talk about a recent success I had.

Specifically, our client received a performance notification for four different ASINs, issued with four different rights owners.

Our client was obviously panicking because they had 72 hours to reach out to these rights owners, obtain retractions and submit their plan of action.

So before hiring us, our client did in fact provide a plan of action to Amazon within the 72 hour timeframe. Immediately after that, our client received a rejection notice, as well as a 24 hour policy warning for the same four ASINs. So that’s when the client decided to hire us. We were able to address the matter for them within that time period.

Although the account was not successfully reinstated after the first plan of action, we reached out to the rights owners to try and resolve the matter. We didn’t receive any responses, but were able to explain in the plan of action that these products were not counterfeit, and that our client was authorized to sell the products.

We provided Amazon with the actual approval our client received on their account, showing that they were authorized to sell these specific brands at issue.

The one issue that our client did notify us with and explain is that they were in fact selling similar products to these brand new products, but they did slightly different from the products that were on the listing. So specifically these four different brands, our client was selling the generic version of those products. So we did have to explain that discrepancy to Amazon, but we had the screenshots showing that Amazon previously approved them to sell all four brands.

Although it took a few tries to get through to Amazon, we did receive some bounce back based on their recent update that Amazon’s notice dispute team isn’t exactly working. So we did have to use the appeal button that was located on the account help. After providing all the requested information to Amazon, this successfully worked and our client was back to selling again.

It is important to keep screenshots, messages or any proof you have that you’re able to sell specific brands.

Contact us. Here for sellers: MON-FRI: 9am – 8pm, SAT & SUN: 10am – 6pm EST

If your generic products are suspended on Amazon, CALL 1-877-9-SELLER