Grow your Amazon business / brand with social media campaigns to drive sales & traffic.
Hello Amazon Sellers, today I want to inform you on why using social media to grow your business and brand is crucial nowadays more than ever.
There are over four billion active social media users that spend over two hours a day on social channels. This creates an incredible opportunity for businesses to build brand awareness, develop customer relationships, and drive sales directly within the social platforms. Some of the biggest platforms are YouTube, Instagram, LinkedIn, and even Facebook, and they all can help you generate leads and increase sales for your business.
If you are new to social media, it can be a bit overwhelming without a social media strategy to help. An early step you want to take is to establish your goals.
You want to evaluate what you’ll be getting out of social media. Creating buyer personas will enable you to know exactly who your audience is and what they want to see. Your social media strategy goals should make sense and align with your overall marketing goals. Some of these goals can be generating leads and sales, increasing traffic to your websites or videos growing your brand audience and increasing your followers.
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