Amazon Sellers’ News 12/12/19 with CJ Rosenbaum: Related Account Suspensions, Trademark Claims & Product Detail Page Tampering
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Related account suspensions – specifically due to service provider companies that are either managing your Amazon account or doing marketing for your brand.
We are seeing a lot of suspensions where these companies or service providers are taking sellers’ login information and using the same IP address that may be used for another client of theirs. This is, of course, flagging sellers for related accounts. One thing we urge you to do is vet the companies before retaining them. If they are asking for your login information, it may not be the best information to give up. What you can do is give them viewer access through seller central, give them user permissions and they will be able to access your account.
If you are a seller and you have received one of these trademark complaints, you may be a little bit confused. What’s different about these complaints is you do not receive a rights owner complaint. This automatically means no retraction is needed. A lot of sellers are not sure specifically what this notification means, so what they will do is ignore it. We do not suggest that you ignore these. What you need to do if you are the creator of the listing, just simply revise the language of the listing. You are using a trademarked term incorrectly. All you have to do is revise that language. If you are joining the pre-existing listing, then you do need to really vet the listings before joining them. If you are about to join Victoria’s Secret listing for Victoria’s Secret bags and the listing was created by Dana Rodriguez, we do not suggest that you join that duplicate listing because it is incorrectly using the trademarked term Victoria’s Secret.
We are seeing a lot of product detail page tampering suspensions.
With this, if you are creating your own listings for your own brand and are noticing that you have a pack of 40 lollipops that you are selling, and now all of a sudden your listing says you are selling 60 lollipops, or you see that the information of your product keeps changing, one thing we really urge you to do is notify Amazon. You now have all the evidence to show Amazon that your listing has been taken over.