AMZ Insider Info 2/28/20 with CJ Rosenbaum: The good news is account suspensions are down, Intellectual property rights complaints on the rise, The craziness of doing business on Amazon where you change your credit card or bank information, and you get suspended.
The good news is account suspensions are down and the suspensions that we’re seeing are mostly listings.
It could be a high ODR rate, used sold as new, inauthentic, IP complaints even. But the suspensions that are coming in that we are seeing are more to your listings, and fewer sellers’ legs are getting cut off. Now, it’s never great to lose a great listing, but it is a whole lot better than losing your entire account.
The craziness of doing business on Amazon where you change your credit card or bank information, and you get suspended.
It still happens. It makes no sense at all, especially when your credit card expires and you have to change a credit card. But it does happen. These are almost always slam dunk reinstatements. They don’t take a whole lot of time. A short, concise, persuasive plan of action explaining what you did and making sure you put something in there to explain to Amazon staff that even though you did nothing wrong, you are going to continue to improve your business as an Amazon seller.
Intellectual property rights complaints are clearly on the rise.
Bigger brands, smaller brands, medium brands, private label sellers, everybody is getting into the IP complaint game. Most often, the IP complaints are baseless because you’re selling genuine products. You need to be aware of the difference between a valid trademark complaint and a baseless one, a valid copyright complaint and one that is absolute nonsense, and the same thing goes for patents and trade dress.